5 Biggest Niches in the Podcasting Industry
Podcasting is big business in 2024, and according to official stats, over 450 million people worldwide are expected to tune into their favourite podcasts throughout the year.
In the UK alone, there are over two million podcasts covering a range of niches. Here are five of the biggest niches in the podcasting industry that listeners can't seem to get enough of.
What are the top 5 most popular podcasting niches?
Today, you can find a wide range of podcasting niches that cater to almost every audience. A niche is a topic of conversation that a podcast is centred around, and although there are hundreds of different niches, only a handful are far more popular than any others.
The top 5 most popular niches in the podcasting industry today are the following:
- True Crime – this niche tends to focus on actual criminal cases/stories and investigations from around the world, past and present. Some of the major topics discussed in this niche are serial killers, unsolved crimes, and history's most intriguing and infamous crimes
- Entrepreneurship and business – this niche often involves regular people and experts discussing ways to start up and grow successful businesses and enterprises. It also covers topics about innovations, business strategies and development, finance, and more
- Personal development and self-help – this niche tends to revolve around self-improvement and personal growth strategies, well-being, nutrition, inspirational stories, and many other similar sub-categories
- Health and fitness – this niche usually discusses all topics related to fitness and health, mental well-being, exercise regimes, diet & nutrition, to name a few
- News and politics – this niche discusses the latest global news, current events, and political stories from across the globe
There are many other popular podcasting niches, such as sports, iGaming and online gambling, science & technology, comedy, spirituality, fashion, and economics.
Honourable mentions
Some of the other popular niches in podcasting that are huge in 2024 are films, television series, storytelling/narrations, food and drinks, video gaming, history, pop culture, and even language learning.
What are the most popular podcasts to listen to in 2024?
The most popular podcasts in 2024 that millions of listeners regularly tune into from their Wi-Fi/internet-connected smartphones, tablets, laptops, desktop computers, and other listening devices are the following, which some of you may already be familiar with by now:
● The Joe Rogan Experience
● Morbid: A True Crime Podcasts
● My Favourite Murder
● Office Ladies
● Crime Junkie
● The Ben Shapiro Show
● The Biggest
● Call Her Daddy
● Stuff You Should Know
● This American Life
The other popular podcasts you may also like to check out are the following: On Purpose with Jay Shetty, Pod Save America, Dateline NBC, We Can Do Hard Things, Morbid, SmartLess, The Last Podcast on the Left, and 2 Bears, 1 Cave with Tom Segura & Bert Kreischer.
If that's not enough to keep you going and want more suggestions, there's also We're Here to Help, Rotten Mango, Serial, New Heights with Jason and Travis Kelce, The Diary of a CEO, Hidden Brain, The Ramsey Show, SERIALously, The Bible in a Year, Tosh Show, Club Shay Shay, Murder 101, Armchair Expert, and NPR News Now, to name a few.
Final thoughts
There are many different ways you can listen to these podcasts. Some of the most trusted sites are Spotify, Pocket Casts, Google Podcasts, Apple Podcasts, Castbox, Overcast, and Audible.
If you can't find what you're looking for on any of these trusted sites/apps, try Stitcher, Player FM, iTunes, Castro, Amazon Music, Podcast Addict, or TuneIn.
If all else fails, try YouTube. Most of these podcasts have relatively affordable price plans to suit all types of listeners' budgets and are usually free to sign up to.