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The essence of persuasive communication is about getting your audience on board with your ideas.
But, it's not about throwing out facts or making logical points; it requires connecting with your audience on an emotional level, understanding their needs and concerns, and addressing them effectively.
By sharing personal stories, using relatable examples, and demonstrating genuine passion and authenticity, you create a sense of trust and rapport.
This is exactly what our Thought Leader Academy grads do in their signature talks!
You’ll hear two of our recent grads, Angela Crawford and Eloisa Marquez-Gonzalez, deliver a 10-minute version of the signature talk they created with us, so you can see and hear them in action.
We also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders.
Angela Crawford is a vegan transformation coach and educator. Eloisa Marquez-Gonzalez is the founder of Walking Tree, which works with companies on sustainability and green tech.
This audio is from a live broadcast we did on May 22, 2024. You can watch the video at https://youtube.com/live/UPUMGsAjRV8.
Show notes at https://www.speakingyourbrand.com/394/
Angela’s website: https://angelacrawfordphd.com/
Eloisa’s website: https://www.walkingtree.green/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Angela Crawford (guest) = https://www.linkedin.com/in/angelacrawfordphd/ Eloisa Marquez-Gonzalez (guest) = https://www.linkedin.com/in/eloisamg/ -
We’re finishing up our new podcast series called Speak with Confidence.
When you speak at conferences and events, you want to do a great job, get great feedback from the audience, and get referrals and invitations to other speaking gigs.
This is how I’ve gotten so many speaking invitations over the years - event organizers are oftentimes in the audience at events and they refer speakers to each other.
What kind of speaker gets the best feedback and referrals?
You may think it’s the most energetic speaker or the funniest speaker or the speaker with the best story or the speaker with the best slides.
But, that’s not necessarily the case.
In this episode, I share examples of speakers I’ve seen, what I’ve noticed about them, and the qualities they have in common.
I want you to be the best version of YOU as a speaker. That’s what’s going to set you apart.
Want to develop your speaking skills and confidence? Enroll in our NEW live online workshop = https://www.speakingyourbrand.com/speaking-workshop/ . Be sure to listen to the episode to get the special coupon code to save $100 just for podcast listeners.
Show notes at https://www.speakingyourbrand.com/393/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn: https://www.linkedin.com/in/carolcox
Related Podcast Episodes:
Episode 345: Elevate Your Audience Engagement Skills with These Proven Strategies with Katie Anderson Episode 352: 7 Things the Best Speakers Do: My Takeaways from TEDWomen Episode 379: How to Develop Stage Presence and Build Confidence as a Speaker -
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My goal with this current podcast series called “Speak with Confidence” is to boost your confidence by getting you to think differently about speaking, whether it’s getting comfortable with impromptu speaking (episode 390) or claiming your identity as a speaker (episode 391).
I know you want to be an impactful speaker, to share your important message with your audiences, and attract clients for your business.
We *think* that teaching and training is what our audiences want. This is what I thought too.
But, I believe that there are trends going on around us that are changing this. We’re all swimming in information; and now with AI, we have comprehensive answers in just a few seconds.
This is why I no longer advocate “Teaching from the stage”.
I’m going to share in this episode what I recommend instead.
Want to develop your speaking skills and confidence? Enroll in our NEW live online workshop = https://www.speakingyourbrand.com/speaking-workshop/ . Be sure to listen to the episode to get the special coupon code to save $100 just for podcast listeners.
Show notes at https://www.speakingyourbrand.com/392/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn: https://www.linkedin.com/in/carolcox
Article mentioned about Deborah Tannen and communication: https://www.vox.com/a/hillary-clinton-interview/the-gap-listener-leadership-quality
Related Podcast Episodes:
Episode 382: 3 Signs You're Stuck in the Expert Trap with Your Public Speaking Episode 362: [Case Study] Integrating Thought Leadership and Lead Generation in Your Signature Talk with Danielle Hayden Episode 338: Escaping the Expert Trap: From Academic Presenter to Sought-After Speaker with Teri DeLucca, PhD Episode 339: Creating Compelling TED-Style Talks Based on Academic Research with Tanya Golash-Boza, PhD -
There have been so many times I’ve heard clients tell me, “I’m not a speaker.”
Yet they’ve delivered keynotes and been paid thousands of dollars to do so.
They’re invited to speak at conferences.
They’ve taught classes and workshops for years.
They give presentations at work.
What’s going on? Why do they resist calling themselves a speaker?
Why do we hesitate to claim the identity as a speaker and thought leader?
I’m struggling with this right now, except it’s not about claiming my identity as a speaker, but as a book writer.
There are a few things going on, which I talk about in this episode, along with what you can do to feel more comfortable claiming this identity for yourself and the reasons to do so.
Want to develop your speaking skills and confidence? Enroll in our NEW live online workshop = https://www.speakingyourbrand.com/speaking-workshop/ . Be sure to listen to the episode to get the special coupon code to save $100 just for podcast listeners.
Show notes at https://www.speakingyourbrand.com/391/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Connect on LinkedIn: https://www.linkedin.com/in/carolcox
Book mentioned “Atomic Habits”: https://www.amazon.com/Atomic-Habits-Proven-Build-Break-ebook/dp/B07D23CFGR/
Related Podcast Episodes:
Episode 371: What to Include in Your Speaker Video Reel and Speaker Page Episode 285: 4 Speaker Archetypes: Learn Your Natural Style and Amplify It Episode 257: Writing a Book Gives Your Ideas Depth and Longevity with Tiffany Hawk -
Are you the kind of speaker who loves to have everything prepared in advance? Perhaps you even have your entire presentation scripted out nearly word for word and you have detailed notes for every slide that you rely on?
Well, I have a challenge for you: getting more comfortable with impromptu speaking.
As a speaker and as a leader, both impromptu and prepared speaking skills are a must.
Have you ever had one of these situations happen to you:
You're in a meeting or group and asked to share something on the spot. You get really nervous and feel at a loss for words.
You're at a networking event where you need to concisely share with other attendees who you are, what you do, and how you help people. After you introduce yourself, you realized you left out the most important parts or it all felt like a jumble.
You're leading a meeting where you need to motivate your team, but you didn't have an opportunity to prepare your message ahead of time and feel like you weren't as clear or confident as you want to be.
This is why developing your impromptu speaking skills is essential.
I want more women - including you! - to feel comfortable and confident commanding a room and leading teams, organizations, and companies.
In this episode, I share:
Why impromptu speaking is hard Why it matters to your development as a speaker and leader Specific things you can do to get better at impromptu speaking Some of my own impromptu speaking wins and fails!
Want to develop your impromptu speaking skills and confidence? Enroll in our NEW live online workshop = https://www.speakingyourbrand.com/speaking-workshop/ . Be sure to listen to the episode to get the special coupon code to save $100 just for podcast listeners.
Show notes at https://www.speakingyourbrand.com/390/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Connect on LinkedIn: https://www.linkedin.com/in/carolcox
Related Podcast Episodes:
Episode 382: 3 Signs You're Stuck in the Expert Trap with Your Public Speaking Episode 370: Overcome Speaking Nerves & Anxiety: How to Develop Confidence on Stage Episode 379: How to Develop Stage Presence and Build Confidence as a Speaker Episode 347: The Power of REAL Practice to Transform Yourself as a Speaker -
We're continuing the series we've been doing this month all around inspiring you to use your voice, no matter what your topic or your industry.
If you've been listening to this podcast for a while, you know that I've been really excited about artificial intelligence and ChatGPT and all of the ways AI can help us both personally and professionally.
For this episode, I had the pleasure of sitting down with Denise Musselwhite, a technology maven with a rich background in IT and a heart set on women's empowerment in tech.
Here's why you absolutely can't miss this episode:
Discover Denise's Unique Journey: From growing up in her father's repair shop to becoming one of the few Latina CIOs, Denise shares her inspiring journey into the tech world, highlighting the blend of nature, nurture, and curiosity that fueled her career. AI as a Force for Good: We delve deep into the realm of Artificial Intelligence, exploring its potential as a collaborative partner in our professional lives. Denise opens up about her personal projects, including the "Kindness Beacon," and how AI can be harnessed to empower women and underrepresented professionals in technology. Leadership and the Leap into Entrepreneurship: Denise talks about her transition from a high-powered tech role to founding Tech and Thrive, sharing insights on the challenges and joys of nurturing leadership within the tech industry, especially for women. The Ethical and Inclusive Future of AI: We tackle the critical discussions surrounding AI, from ethical considerations to ensuring women's voices are integral in shaping the future of technology. Mentorship, Inclusion, and Empowerment: Denise emphasizes the importance of mentorship, the role of women in technology organizations, and how she's working to create more inclusive spaces in the tech world.Denise's story is a testament to the power of perseverance, innovation, and the crucial role of women in shaping the future of tech.
Join us as we explore the intersection of technology and empowerment, and get inspired to harness AI in your professional journey.
Show notes at https://www.speakingyourbrand.com/389/
Denise’s website: http://techandthrive.me/
AI Resources: https://techthrive.me/techai
The Kindness Beacon GPT (requires a paid subscription to ChatGPT4): techthrive.me/kindness
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Denise Musselwhite (guest) = https://www.linkedin.com/in/musselwhited/Related Podcast Episodes:
Episode 375: How to Use AI to Amplify Your Superpowers and Prepare You to Show Up Anywhere with Stacey Hines Episode 313: How to Thrive in the Age of A.I. -
Many conferences get hundreds of speaker submissions. How can you make yours stand out so it gets selected?
Then, once you do get selected, how do you make sure you deliver an engaging presentation at the conference?
That’s what I talk about with my guest Cathy McPhillips, who is Chief Growth Officer at the Marketing AI Institute.
Along with the virtual events they host year-round, they also host an in-person conference called MAICON, which I spoke at in 2023.
I invited Cathy on the show to share with us:
Her background and what brought her to the Marketing AI Institute How Cathy and the team select speakers for MAICON and their other events What they look for in speaker submissions What makes a great speaker at their events (based on audience feedback) Tips she has for the listeners who want to speak at conferences >What they’re doing at the Marketing AI Institute and you can get involved
About My Guest: Cathy McPhillips is Chief Growth Officer at the Marketing AI Institute, overseeing marketing, growth, and customer experience, including MAICON and AI Academy for Marketers. Previously, Cathy led marketing at Content Marketing Institute and Content Marketing World, managed community growth for Share Our Strength’s No Kid Hungry campaign, and owned her own strategic digital marketing business. She started her career at two Cleveland advertising agencies. Cathy was an Ohio University Jerry L. Sloan Visiting Professional in Public Relations, is a Folio: Top Women in Media, and a MarTechExec Woman You Need to Know in Martech.
Show notes at https://www.speakingyourbrand.com/388/
Marketing AI Institute: www.marketingaiinstitute.com
The Artificial Intelligence Show podcast: https://www.marketingaiinstitute.com/podcast-showcase
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Cathy McPhillips (guest) = https://www.linkedin.com/in/cathymcphillips
Related Podcast Episodes:
Episode 245: How to Get Selected as a Speaker by Event Organizers with Sarah Soliman Episode 342: I Almost Got Stuck in the Expert Trap: How I Created My Recent Successful Conference Presentation -
I talk quite a bit on this podcast about "the expert trap" and how so many of us get stuck teaching and training and don't step into thought leadership.
This applies not only to those of us who are entrepreneurs, but of course to all the academics out there as well (hand raised!).
This episode is a treasure trove of insights for anyone passionate about making a difference through their work, particularly in academia or any field where expertise is a given, but thought leadership can make an even bigger impact.
My guest is Laura McGuire, EdD, a social scientist, educator, and entrepreneur whose journey and work exemplify transformative thought leadership.
Laura's story is not just inspiring; it's a call to action for all of us to think bigger and challenge the status quo in our respective fields.
Laura and I talk about:
The Expert Trap vs. Thought Leadership: Learn how professionals in academia, science, and other fields can transcend the confines of being labeled merely as experts to embrace the mantle of thought leadership, encouraging broader thinking and solutions to societal challenges. Laura's Inspirational Journey: From surviving domestic violence and navigating the challenges of early motherhood as a high school dropout to achieving a doctorate in education and becoming a beacon of change in the fields of educational leadership, sexual health education, misconduct prevention, and trauma-informed care. Addressing Systemic Issues: An in-depth look at how Laura's work is influencing industries and creating safer, more inclusive environments through training in trauma-informed care, restorative practices, and survivor support strategies. Overcoming Challenges: Laura shares their experiences of working in a climate of increasing legislative restrictions in Florida, reflecting on the implications for educators, advocates, and the communities they serve. The Power of Personal Storytelling: Discover the potency of integrating personal narratives into academic and professional discourse to connect more deeply with audiences and drive home the importance of the work being done. Breaking Free from the Expert Trap: Laura and I discuss practical strategies for academics and professionals to step into roles of thought leadership, including leveraging social media, understanding market rates for speaking engagements, and fostering a mindset geared towards impactful change.About My Guest: Dr. Laura McGuire (they/them or she/her) is an internationally recognized consultant, survivor, researcher, seminarian, and author of the book Creating Cultures of Consent (Rowman & Littlefield, 2021) and The Sexual Misconduct Prevention Guidebook: Consent and Conduct for Higher Education Campuses (Fielding University Press, 2022). They were named as one of the 2022 Champions of Pride by The Advocate magazine and are regularly featured in media outlets for their expertise and approachability. Dr. McGuire is a certified full-spectrum doula, professional teacher, certified sexual health educator, and vinyasa yoga instructor.
Show notes at https://www.speakingyourbrand.com/387/
Laura’s website: https://drlauramcguire.com/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Dr. Laura McGuire (guest) = https://www.linkedin.com/in/dr-laura-mcguire-276b87100/ -
A couple of months ago, I attended an event to honor non-profits. What was really cool was that each non-profit had 2-½ minutes to share their story.
When my guest Theresa Smith-Levin, founder of Central Florida Vocal Arts, shared her story, I was instantly inspired and I knew I had to have her on the podcast.
Our conversation is a testament to the power of storytelling, vulnerability, and community in fostering personal and collective growth.
Theresa's work with Central Florida Vocal Arts is not just about singing; it's about creating a space where young people can grow into their authentic selves and learn to navigate the world with empathy and confidence.
Whether you're an artist, a public speaker, or someone looking to make a difference in your community, Theresa's insights offer valuable lessons on the transformative power of using your voice.
Join us for this inspiring conversation and discover how you, too, can impact the world through the arts, performance, speaking, and beyond.
Here are some highlights you won't want to miss:
Theresa shares her personal journey from finding solace and expression in singing and the arts during her childhood, to pursuing music education and vocal performance, and ultimately founding a nonprofit organization to fill a gap in the performing arts community in Central Florida. Discover the profound impact of the arts on young people, as Theresa explains how singing and performance can serve as powerful tools for emotional processing, developing empathy, and building confidence. Theresa and I delve into the importance of vulnerability, both in the arts and in life, sharing stories of transformation and the courage to use one's voice for advocacy and change. We explore the similarities between performing arts and public speaking, including overcoming fears, the importance of being present, and engaging with your audience to create a meaningful exchange.Show notes at https://www.speakingyourbrand.com/386/
Central Florida Vocal Arts: https://www.centralfloridavocalarts.org/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Theresa Smith-Levin (guest) = https://www.linkedin.com/in/theresa-smith-levin-7868a725/Related Podcast Episodes:
Episode 378: The Power of Women's Voices and Stories to Change the World Episode 337: Sharing Your Story as a Catalyst for Transformation with Karen Keene -
You know how powerful storytelling is in your presentations and talks. How can you go about integrating your stories in a way that truly connects you to your audiences?
There is no *one way* to integrate stories into your talks.
Your story can be central to your talk or it can be a supporting element.
You can play with the timeline of the story - start in the middle and then come back to the beginning later or start at the end.
In this episode, our lead speaking coach Diane Diaz hosts three of our clients who were at our recent 3-day in-person speaking retreat, Darci Foshay, Dani Einsohn, and Teri Reuter, for a roundtable discussion on what they learned and insights they have for you as speakers.
They talk about:
Why they decided to attend our in-person retreat How they use storytelling in their talks Using the stage and body movement as part of active storytelling What it was like to practice with us and then get filmed
This audio is from a live broadcast we did on March 25, 2024. You can watch the video at https://www.youtube.com/watch?v=y_dRghtWuEE.
Show notes at https://www.speakingyourbrand.com/385/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Diane Diaz = https://www.linkedin.com/in/dianediaz/ Darci Foshay = https://www.linkedin.com/in/darci-foshay-b902803b/ Dani Einsohn = https://www.linkedin.com/in/dani-einsohn-cpc-eli-mp-7254a24/ Teri Reuter = https://www.linkedin.com/in/terireuter/
Related Podcast Episodes:
Episode 379: How to Develop Stage Presence and Build Confidence as a Speaker [Roundtable] Episode 311: 10x Your Speaking Skills -
If you’ve ever felt like your topic or message may be overwhelming to your audience or the issue you want to address is a really big one and you’re not sure how your audience is going to relate to it or know how to take action, you’re going to appreciate this conversation.
My guest is Dr. Neha Pathak, a physician and lead medical editor at WebMD, who graduated from our Thought Leader Academy last fall.
Neha and I talk about:
Her roles as a primary care physician, lead medical editor at WebMD, and host of WebMD’s podcast How she came to her signature talk topic and thought leadership message The different ways that thought leadership develops The benefits of giving your audience an acronym (framework) The power of storytelling for any topic and any audience and how learning this has influenced Neha’s writing Claiming the identity as a thought leader and what that means Her speaking experiences and insights (especially for those of you who may be procrastinators!)
About My Guest: Neha Pathak, MD, FACP, DipABLM, is lead medical editor at WebMD and is board certified in both internal medicine and lifestyle medicine. She's on the medical team responsible for ensuring the accuracy of health information on WebMD and reports on topics related to lifestyle and environmental impacts on health. Pathak is a graduate of Harvard University and Weill Medical College of Cornell University. She completed her certificate in climate change and health communication from Yale School of Public Health. She lives in Atlanta with her husband and children.
About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com.
Links:
Show notes at https://www.speakingyourbrand.com/384/
Neha hosts WebMD’s podcast “Health Discovered”: https://www.webmd.com/podcasts/default.htm
Neha’s article: https://yaleclimateconnections.org/2024/02/im-a-doctor-heres-what-western-medicine-misunderstands-about-nature/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Dr. Neha Pathak (guest) = https://www.linkedin.com/in/neha-pathak-md/
Related Podcast Episodes:
Episode 329: From Compelled to Take Action to TEDx Speaker with Dr. Nicole Rochester Episode 338: Escaping the Expert Trap: From Academic Presenter to Sought-After Speaker with Dr. Teri DeLucca -
You heard half of our latest Thought Leader Academy grads deliver a 10-minute section of their signature talk last week on episode 381, now you get to hear the other three.
In this episode, our lead speaking coach Diane Diaz hosts Maria Flynn, Karen Williams, and Brigette Serfaty, PharmD.
You’ll hear how they’ve incorporated their thought leadership message, storytelling, humor, and their frameworks into their talks.
We also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders.
This audio is from a live broadcast we did on March 19, 2024. You can watch the video at https://www.youtube.com/watch?v=t2k6LFAjS-s.
Show notes at https://www.speakingyourbrand.com/383/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Diane Diaz = https://www.linkedin.com/in/dianediaz/ Karen Williams = https://www.linkedin.com/in/blackvisualqueen/ Brigette Serfaty, PharmD = https://www.linkedin.com/in/brigetteserfaty/ Maria Flynn = https://www.linkedin.com/in/mariasflynn/
Related Podcast Episodes:
Episode 381: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 1] Episode 374: Using Your Voice to Create Change in Yourself and Your Industry with Karen Williams -
I know you want to grow your business and brand and have a bigger impact as a thought leader.
But, as high-achieving women, there are beliefs we have that get us stuck in the expert trap.
We believe that we need to teach/train to provide value; that training content is what our audience wants; and our identity is tied to seeing ourselves as the expert.
These beliefs are what can hold you back from thought leadership and the impact and income you want to make.
The problem is that your presentations and content are undifferentiated and lack emotional resonance.
In this episode, I share 3 signs you’re stuck in the expert trap and how to get out.
Links:
Show notes at https://www.speakingyourbrand.com/382/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect with me on LinkedIn: https://www.linkedin.com/in/carolcox
Related Podcast Episodes:
Episode 362: Integrating Thought Leadership and Lead Generation in Your Signature Talk with Danielle Hayden Episode 354: Finding and Developing Your Big I.D.E.A. Episode 338: Escaping the Expert Trap: From Academic Presenter to Sought-After Speaker with Teri DeLucca, PhD Episode 342: I Almost Got Stuck in the Expert Trap: How I Created My Recent Successful Conference Presentation -
Want to know what it’s like to create a signature talk with us?
There’s no better way than to hear our Thought Leader Academy grads deliver a 10-minute section of their talks!
You’ll hear how they’ve incorporated storytelling and their frameworks into their talks.
We’ll also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders.
In this episode, I’m joined by Sandy Robinson, M.Ed., Yewande Fadojutimi, M.D., and Joanne Lane, Ed.D.
This audio is from a live broadcast we did on March 12, 2024. You can watch the video at https://youtube.com/live/1aqLfUxEAAw.
Show notes at https://www.speakingyourbrand.com/381/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Sandy Robinson, M.Ed. = https://www.linkedin.com/in/sandyrobinson/ Yewande Fadojutimi, M.D. = https://www.linkedin.com/in/dr-yewande/ Joanne Lane, Ed.D. = https://www.linkedin.com/in/dr-joanne-lane/
Related Podcast Episodes:
Episode 380: Building Your Speaker Brand Separate From Your Corporate Identity with Sandy Robinson Episode 242: TLA Grads: Evolving from Experts to Thought Leaders -
The power of women’s voices doesn’t just relate to women who own and run their own businesses; it’s also for women who work in corporate spaces.
Building your personal brand and speaker brand separate from your corporate identity can give you a voice and mission that has a greater impact beyond the day-to-day work you do in your job.
In this episode, our lead speaking coach Diane Diaz talks with one of our Thought Leader Academy clients, Sandy Robinson.
Sandy works in revenue operations and she’s carved a niche for herself by building a personal and speaker brand distinct from her corporate identity.
Diane and Sandy talk about:
How Sandy began her speaking journey (it’s a fun story!) and how that has informed her speaking today Why she decided to look for a speaking coach and what led her to join the Thought Leader Academy What sparked her interest in sharing a more personal message with audiences and how and why she’s building her personal and speaker brand separate from her corporate work Her experience and takeaways from the Thought Leader Academy and our in-person speaking retreat How she felt doing the improv exercises at the retreat and what she’s going to do with that knowledge (hint: her sales teams might be surprised!) The way she’s integrated a topic she's passionate about into her professional work to support other women and build her personal and speaker brand
About Our Guest: Sandy Robinson is Senior Vice President of Revenue Operations and Enablement at Patra with over 20 years under her belt in making sales teams shine and operations run smoothly, thanks to her knack for turning numbers and innovative ideas into real growth. She's led Revenue Operations and Enablement at big-name SaaS companies including Web.com, SupplyFrame and Nymbus, steering them toward success and now plays a key role at Patra, where she's all about pushing boundaries and setting the stage for exciting new products. Sandy's not just about the bottom line, though; she's passionate about mentoring young women, sharing her journey to inspire others. With a mix of street smarts from MIT and NYIT, a master's in Education for Global Training, and even a 2nd Degree Black Belt in Kenpo Karate, Sandy's blend of brains, heart, and kick-butt attitude makes her a force to be reckoned with in the tech world and beyond.
Sandy’s website: https://www.sandyelevates.com
Show notes at https://www.speakingyourbrand.com/380/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Watch Sandy and our other TLA grads deliver a section of their signature talks: https://www.linkedin.com/events/usingtheirvoices-livesignaturet7171594958989053952/theater/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Diane Diaz = https://www.linkedin.com/in/dianediaz/ Sandy Robinson (guest) = https://www.linkedin.com/in/sandyrobinson/Related Podcast Episodes:
Personal Branding Podcast Series Episode 349: Connecting Your Personal Brand and Your Thought Leadership Episode 356: What to Do Now to Position Yourself as a Thought Leader -
We held our in-person speaking intensive last week in Orlando and it was so much fun!
Over three days, the women who attended worked on their speaking segments, practiced them on our stage with our coaching and feedback, and then had their segments professionally filmed on the final day.
Oh, and there were dance parties and improv exercises throughout!
I’ve invited three of our clients who were there, Shannon Bumgarner, Lei Comerford, and Denise Musselwhite, for a roundtable discussion on what they learned and insights they have for you as speakers.
We talk about:
Why they decided to attend our in-person retreat What they learned about developing stage presence Speaking as a performance (no matter what your topic is!) Their newfound love of improv The power of using our I.D.E.A.L. storytelling ingredients Feeling confident *not* using notes or a script The impact of practicing on our stage and getting feedback at our in-person retreat
This audio is from a live broadcast we did on March 5, 2024. You can watch the video at https://youtube.com/live/ylcRJtfkdk4?feature=share.
Show notes at https://www.speakingyourbrand.com/379/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Shannon Bumgarner = https://www.linkedin.com/in/shannonbumgarner/ Lei Comerford = https://www.linkedin.com/in/leicomerford/ Denise Musselwhite = https://www.linkedin.com/in/musselwhited/
Related Podcast Episodes:
Episode 347: The Power of REAL Practice to Transform Yourself as a Speaker Episode 346: Get More Speaking Gigs by Adding Body Movement and Vocal Variation -
What’s an early memory of using your voice?
That's the question we kicked off our recent 3-day in-person client retreat with - and the women’s answers were incredibly powerful.
March is Women’s History Month and March 8th is International Women’s Day (#IWD2024), so this episode is about the power of women’s voices and stories to change the world.
From young women activists like Malala Yousafzai and Greta Thunberg to pro-choice women who are running for office to women like YOU who are out there sharing your messages, ideas, and stories, women are making a positive difference in their industries and communities.
In this episode, I talk about:
The history-changing importance of women getting together to share their stories and experiences The self-doubts that too often hold us back from using our voices Why we need feminism more than ever My recent realization of the story I had been telling myself vs. the bigger story of what happened when I delivered my TEDx talk about women and power in 2016Show notes at https://www.speakingyourbrand.com/378/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect with me on LinkedIn: https://www.linkedin.com/in/carolcox
Mentioned:
Emily’s List: https://emilyslist.org/
New York Times’ opinion column: https://www.nytimes.com/2024/02/23/opinion/alabama-embroyo-dobbs-reproductive-freedom.html?unlocked_article_code=1.aE0.Htka.UI-TJYUThV1R&smid=url-share
Carol Gilligan: https://its.law.nyu.edu/facultyprofiles/index.cfm?fuseaction=profile.publications&personid=19946
Related Podcast Episodes:
Episode 319: The 3 Stages We Go Through as Women When We Use Our Voice Episode 267: The Way to Gender Equality is through Public Speaking Episode 163: A Feminist Approach to Public Speaking Episode 162: Why We're #ChoosingWomensVoices - and You Should Too Episode 92: Deconstructing My TEDx Talk: Why We’re Uncomfortable with Women in Power -
This week is the 7-year anniversary of the Speaking Your Brand podcast!
Thank you for being a listener, for sending me emails when an episode particularly resonates with you, and for sharing the podcast with others.
Podcasting every week for the past seven years has taught me a lot.
I'm incredibly grateful to all the women who’ve been guests for sharing their stories and wisdom with all of us.
Podcasting has also been hard at times: boredom, burnout, too many ideas, no new ideas. I’ve been through all these feelings at different points.
In this episode, I share with you:
3 big lessons you can use whether you have a podcast or not How podcasting, especially creating all of the solo episodes, has shaped my thought leadership and strengthened my personal brand The book I’m working on and how the topic and ideas have come directly from the podcast Why having a regular content creation channel can be helpful to you as you develop your own thought leadershipLinks:
Show notes at https://www.speakingyourbrand.com/377/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect with me on LinkedIn: https://www.linkedin.com/in/carolcox
Related Podcast Episodes:
Episode 340: Can I Tell It's You? What a Brand Voice Is and Why You Need One Episode 327: From Expert to Thought Leader: 3 Key Strategies You Need Now to Set Yourself Apart in Our New AI-Driven World Episode 257: Writing a Book Gives Your Ideas Depth and Longevity with Tiffany Hawk -
Integrating humor into your talks can seem daunting or even unimportant, but it's an essential element to use to connect with your audience.
Recently, Diane Diaz, our lead speaking coach, delivered a 5-minute stand-up comedy set live on stage (!).
You don’t have to add jokes or stand-up routines to your presentations.
But, you can learn from the secrets of comedy to improve your storytelling and delivery.
Diane and I talk about her experience and what you can take away from it for your speaking, including:
What makes something funny Her process of writing the comedy set The need for a single clear throughline How she practiced the set by chunking it Storytelling and audience engagement The importance of timing, pausing, and vocal variation Doing a comedy set vs. improv
Hopefully you’ll be inspired to try something new too!
Links:
Show notes at https://www.speakingyourbrand.com/376/
Video of Diane’s stand-up comedy set: https://www.linkedin.com/posts/dianediaz_comedy-publicspeaking-personalgrowth-activity-7155204978867863552-gHre
Resources: How to write a 5-minute comedy set and The New Comedy Bible
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
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Get ready for a fun and energizing conversation!
Have you ever thought of using AI tools like ChatGPT to *amplify* what you’re already good at?
How about having ChatGPT coach you on how to prepare to show up in *any* room?
These case studies are just two of the ones that my guest Stacey Hines and I talk about.
Like me, Stacey has a background in IT, so we are both passionate about how technology like AI can be used.
You’re going to be laughing as she tells the story of a board room she showed up in 10 years ago and what happened. Storytelling is definitely Stacey’s superpower!
After we geek out about AI, I ask Stacey to share her tips as a speaker and as a panel moderator, which are really good!
About My Guest: Stacey Hines is an author, speaker, executive and CEO/founder of Epic Transformation. She is a Caribbean tech sector leader with global leadership experience in public, private and non-profit sectors. Her commitment to women in leadership and the technology industry is evidenced in her numerous awards, most recently including the Woman of Impact award from the High Commission of Canada on International Women's Day 2023. She was also appointed as the first Jamaican IT Fellow by the Chartered Institute of IT Professionals of the UK (BCS) in 2022, selected as the second female president of the Jamaica Computer Society in its 47-year history and selected as one of the Top 50 Caribbean Women in Tech in 2021. She hosts The Balanced Lady Boss Show podcast.
Links:
Show notes at https://www.speakingyourbrand.com/375/
Stacey’s website: https://www.epictransformation.net/
My episode on Stacey’s podcast The Balanced Lady Boss Show (aired Jan. 29, 2024)
Register for our Business of Speaking workshop live on Zoom on February 22: https://www.speakingyourbrand.com/business-of-speaking-workshop/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn:
Carol Cox = https://www.linkedin.com/in/carolcox Stacey Hines (guest) = https://www.linkedin.com/in/iamstaceyhines/ - Mehr anzeigen
